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Resort and Tourism Management

RTMA 180 (Q) Guest Services I (Credit Hours: 1) (=PGMP 180) (Pre-requisite: RTMA 101) A six month internship experience in the production of core resort destination services, i.e. food, lodging, entertainment/recreation, transportation. This course includes biweekly instruction from faculty and management on topics related to service quality and production.

Students will be employed by an appropriate firm or organization in the resort tourism industry. They will also be required to submit weekly activity logs relative to their workplace activities, establish specific learning goals, complete a reflective essay regarding the experience, and will be evaluated by their workplace supervisor.  

RTMA 230 (Q) Introductory Resort Tourism Internship (Credit Hours: 3) (Prerequisite: RTMA 101)

The Introductory Resort Tourism Internship is a supervised work experience, for non-resort tourism management majors, in which students are employed in an entry-level position within the context of the resort tourism industry.  The specific work environment and student’s job responsibilities must be approved, in advance, by supervising faculty.  Students will be required to maintain a detailed journal relative to their workplace activities, establish specific learning goals, complete a reflective essay regarding the experience, and will be evaluated by their workplace supervisor.  Students must work a minimum of 240 hours in the internship environment. Semesters offered: Fall, Spring, Summer

Students will be employed by an appropriate firm or organization in the resort tourism industry. They will submit weekly activity logs related to their workplace activities, establish specific learning goals, complete a reflective essay regarding the experience, and will be evaluated by their workplace supervisor.  Students will also evaluate their internship site. Students will invest a minimum of two-hundred-forty (240) hours of on-the-job work experience for each academic credit hour earned over the course of the semester. In addition, students will invest time in maintaining their internship logs and preparing their reflection assignment.

RTMA 280 (Q) Guest Services II. (Credit Hours: 1) (=PGMP 280) (Pre-requisites: RTMA 101) A six month internship experience in high customer contact positions in a resort destination area, i.e. front desk, dining/banquet room, ticketing, recreation area. This course includes biweekly instruction from faculty and management on techniques for successful service delivery and guest problem solving.

Students will be employed by an appropriate firm or organization in the resort tourism industry. They will also be required to submit weekly activity logs relative to their workplace activities, establish specific learning goals, complete a reflective essay regarding the experience, and will be evaluated by their workplace supervisor. Students will maintain internship logs and prepare a reflection assignment. Two-hundred-forty (240) hours of on-the-job work experience for each academic credit hour are required.

RTMA 480 (Q) Resort Management Training. (Credit Hours: 1) (=PGMP 380) (Pre-requisites: RTMA 180, 280) A six month internship experience in which the student will participate in compiling and analyzing management reports for a tourism service business. The course includes biweekly instruction from faculty and management in the areas of back-office accounting and supervision in a resort tourism service business.

Students will be employed by an appropriate firm or organization in the resort tourism industry. They will be required to submit weekly activity logs related to their workplace activities, establish specific learning goals, complete a reflective essay regarding the experience, and will be evaluated by their workplace supervisor. Students will invest a minimum of four-hundred-eighty (480) hours of on-the-job work experience for each academic credit hour earned over the course of the semester. 

BUSINESS ADMINISTRATION/RESORT AND TOURISM MANAGEMENT

CBAD/RTMA 474 Quality Process Management (section designation only). (Credit Hours: 3) (Pre-requisites: A grade of C or better in CBAD 301 and completion of 84 semester hours) The systematic process through which managers regulate organizational activities to meet planned goals and standards of quality. Topics will include different types of quality control processes, total quality management, product and service quality techniques, and the uses of information technology for insuring quality. Semesters offered: S.

The student will participate in the Dalton & Linda Floyd Family Mentoring Program, which is a service-learning partnership that has been established between Horry County Schools and Coastal Carolina University. Students will be required to mentor a student in the public school system that has been identified as being 'at risk academically'. 

Students will invest a minimum of fifteen hours in the program which includes a  two-hour orientation and mentor training, two 75 minute lectures relevant to the program, several class discussions throughout the semester. Students will be required to visit their protégé a minimum of one hour per week throughout the semester and are strongly encouraged to participate in the full-day mentoring activity that is scheduled each semester (traditionally, a visit to Brookgreen Gardens in the fall or a Day in the Life of a College Student).  In addition, students will invest time in maintaining their internship logs and preparing their reflection assignment.