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Quality communication enhances Coastal Carolina University's image and conveys the University's mission to students and prospective students, alumni, parents, faculty and staff, potential donors and the general public.

To assure consistency in graphic and editorial communication, the Office of University Communication prepares and reviews all University materials for external audiences. Classroom materials and personal correspondence are exempt. The Office of University Communication is responsible for assuring that all items meet writing, editing and design standards, and comply with graphic identity standards of the University.

The University name, logo, athletic logo and seal are registered and fully protected identifiers and their use is carefully controlled. The University's licensing and trademarks program is administered through the Office of University Communication.