Carol Megehee
Professor - Marketing
Education
- Ph.D., University of Texas, Marketing
- M.B.A., University of North Carolina - Chapel Hill
- B. Accy., University of Mississippi, Accounting
Academic and Professional Experience
- Professor, E. Craig Wall Sr. College of Business Administration, Coastal Carolina University
- Associate Professor, E. Craig Wall Sr. College of Business Administration, Coastal Carolina University
- Associate Professor of Marketing, Nicholls State University
- Assistant Professor of Marketing, Spring Hill College
- Assistant Professor of Marketing, University of South Alabama
- Visiting Assistant Professor of Marketing, Spring Hill College
- Visiting Assistant Professor of Marketing, University of Missouri
- Proprietor, Marketing Researcher/Consultant
- Coordinator, Marketing Administration, Commercial Programs, and Marketing Planning and Development, and Marketing Research Analyst, Mississippi Power Company
Teaching Interests
- Consumer Behavior
- Marketing Research
- Services Marketing
Professional Memberships (Past and Present)
- Southern Management Association
- Association of Marketing Theory and Practice
- International Academy of Culture, Tourism and Hospitality Research
- Academy of Marketing Science
- Society for Marketing Advances
- American Marketing Association
Carol Megehee's vita (PDF)