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View Printable Recreation and Sport Management Description

Recreation and Sport Management


Description of the Major:

A Recreation and Sport Management (RSM) major at Coastal Carolina University will gain opportunties to study, analyze, evaluate and successfully lead within the dynamic fields of recreation and sport.  Students acquire the foundational skills, knowledge and experience for successful entry into the wide array of sport and recreation settings.  All students complete 58 credit hours of specific RSM major courses in areas such as legal issues, program and event planning, leadership, facility management, research and evaluation, and communication, and the program culminates in a semester-long internship.

The Student Experience:

  • There are two tracks that allow students to focus their study on their career areas of interest.  Students in recreation management focus on careers in the pubic or private sectors that are generally community-based, participatory and nonprofit.  The sport management track emphasizes careers in public or private sport venues that are typically commercial, spectator or entertainment-based, and for-profit.
  • The major is a career-oriented degree which emphasizes the transfer of skills, theories and knowledge to practice and, ultimately, to the workplace.  To this end, students participate in a variety of hands-on and field-based projects throughout their program.  Several courses utilize service learning principles to collaborate with local agencies or departments to sponsor recreation or sport-related events in the community.
  • All students are required to complete a semester-long, 480-hour internship in a setting aligned with the student's career goals.
  • For its ability to provide an array of amateur, recreational and competitive sports to all ages, Myrtle Beach was recently named South Carolina's "Sportstown USA" by Sports Illustrated magazine.  This affords students and faculty unique opportunities for experiential learning.

Beyond the Classroom:

Graduates of the program move on to careers as:

  • Athletic Directors
  • Marketing Directors
  • Events Managers
  • Arena/Stadium Managers
  • Ticket Managers
  • Outdoor Educators
  • Sports Information Directors
  • Director of Campus Recreations
  • Director of Parks and Recreations
  • Recreation Coordinators/Programmers

Areas of Study:

RSM 242 Introduction to Recreation and Sport Management
RSM 337 Legal Issues in Recreation and Sport Management
RSM 369 Sports Marketing and Promotion
RSM 389 Recreation and Sport Leadership
RSM 494 Area and Facility management in Recreation and Sport

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