Degree Programs - Coastal Carolina University
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Management is the art and science of directing the operations of both individuals and organizations to achieve desired marketplace outcomes.

The overall function of management is often broken down into four general categories: planning, leading, organizing and controlling. The overall effectiveness and efficiency of operations is generally credited to the ability to manage various organizational stakeholders successfully.

Although students may choose to pursue a general management major, and all management students share a common core set of management classes, students pursuing the management major may focus their attention into one of five concentrations to support their personal and professional goals: entrepreneurial management, human resource management, international management, operations and technology management, or organizational leadership (see details under Areas of Study tab below). Students completing the management major and earning the Bachelor of Science in Business Administration (BSBA) will have competencies in basic management principles and concepts including understanding the effects of a diverse environment on management decisions and effectively managing relationships.

You may be a good fit for a career in management if any of the following describe your interests or attributes:

  • Relationships
  • Global issues
  • Innovation/Creativity
  • Recruiting
  • Managing
  • Quality
  • People
  • Efficiency of processes
  • Leading
  • Diversity
  • Business
  • Training/teaching others
The Student Experience

The E. Craig Wall Sr. College of Business Administration is accredited by AACSB International, the premier accrediting body for business colleges.

The department focuses on training students in the skills sought by employers, graduate schools, and law schools. These skills include critical thinking, communication, teamwork, and project and time management.

Students can select the General Management degree or concentrations in Entrepreneurial Management, Human Resources Management, International Management, Operations and Supply Chain Management or Organizational Leadership (see Areas of Study tab).

The faculty in the department has over 200 years of collective teaching experience, has been published in a variety of well-regarded journals and books, and is respected in the local, national and international community.

Students can apply for the Wall Fellows program, designed to prepare top business students for high-level careers in major U.S. and international corporations and organizations.

Beyond the Classroom

Students majoring in business management may obtain positions in Fortune 500 companies, small businesses, government agencies or not-forprofit organizations. Careers include management positions in operations, human resources, sales and marketing, health care, financial services and public relations.

Areas of Study
Concentration areas

Entrepreneurial Management

This concentration enables students to gain the necessary knowledge and abilities to be innovative and take action in starting a new business, joining a family or existing business, or helping to run a funds-generating enterprise in a non-profit or governmental agency. The courses that constitute the entrepreneurial management curriculum cover four key areas; entrepreneurial/innovation mindsets, opportunity/innovation implementation, entrepreneurial/innovation action-taking and entrepreneurial/innovation personal skill development.

Human Resource Management

This concentration focuses on the skills and knowledge necessary to effectively utilize human capital to maximize organizational productivity, teaching students how to acquire, develop, and keep a talented, satisfied, and motivated workforce in small, medium, and large firms. Courses cover the fundamentals of employment law, staffing, training, leadership development, performance management, labor and employee relations, and total reward systems.

International Management

This concentration enables students to develop a broader understanding of the management of people, processes, and systems in a global economy. Students completing the international management concentration will be required to study abroad to complete program requirements. In addition, students completing this concentration will be ineligible to complete the international business studies minor. Students taking this concentration are encouraged, but not required, to complete a cognate within global studies, Asian studies, foreign language or other minor area of study to complement their learning.

Operations and Technology Management

This concentration focuses on the development and use of quantitative modeling techniques, in combination with business technology components and computer systems, for the purpose of solving complex business problems in order to make better managerial decisions. Students choosing the operations and technology management concentration learn the appropriate information technology (IT) and computing skills, along with operations and supply chain management modeling techniques, necessary to develop and implement sophisticated business-related computer decision support systems. It is designed to prepare students for careers in such fields as: business analyst, consultant, business consultant, systems analyst, systems developer, management analyst, project analyst, database developer, or operations manager, among others.

Organizational Leadership

Students that select this concentration will learn what it means to be a leader from a variety of perspectives in a variety of different organizational settings. Students will be exposed to essential concepts related to working with and leading others in small groups and teams. Students will reflect upon what it means to be an innovative and entrepreneurial leader and how this relates to their own abilities. In an experiential setting, students will lead both projects and people in an effort to develop personal leadership skills important to success in the diverse working environment that characterizes today’s workplace.

Sample courses
  • Entrepreneurial Leadership
  • Leadership in Project Management
  • Managing Human Capital
  • Cross-Cultural Management
  • Leadership of High-Performance Teams
  • Management of a New Business Enterprise
  • Global Supply Chain Management
  • Quality Process Management
  • Attracting and Acquiring Talent

For a full list of courses, view the University Catalog »



Erika Small, Ph.D.
Associate Professor of Management
Chair, Department of Management and Decision Sciences
Wall College of Business 323H

Academic Advisers
Wall Center for Excellence

Visit the Wall College of Business website »