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Watch: CCU’s American Marketing Association maintains weekly sessions in online environment

May 4, 2020
The CCU American Marketing Association has been meeting online every week since online instruction began.

After classes were redirected into the digital environment, the American Marketing Association, or AMA, at Coastal Carolina University quickly moved its weekly sessions online.

The group has brought local and national marketing experts to the students who log in for the sessions. Attendance at the virtual sessions has been impressive.

The goal of the AMA is to provide students with the training and tools they will need to succeed in the marketing profession. Students work with local, regional, and national companies by conducting marketing research and spearheading various projects, which helps them gain hands-on experience outside of the classroom. They also host speakers from a variety of different companies and organizations throughout the semester.

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