Business Culture in Italy - Coastal Carolina University
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Business Culture in Italy

Immersion in international culture and business allows students to experience firsthand the differences and similarities between the US and Italy. The goal is to visit significant cultural and historical landmarks, including museums, the fashion district in Milan, the cathedrals in Milan and Florence, and the Colosseum in Rome. We will also visit with businesses and partners in the region that are willing to provide tours that can broaden student understanding of doing business in the host country. Businesses will include Beretta, one of the world’s largest manufacturers of guns and Turboden, a manufacture of regenerators. This faculty-led program provides both undergraduate and graduate students the opportunity to experience Italian cultural; and business environments while exploring three beautiful and historic European cities, Milan, Florence and Rome. During Spring Break, students will learn about Italian culture, business practices, and the educational system, while receiving a firsthand peek at how businesses adapt to different socio-economic environments. Students will have the opportunity to work in cross-cultural environments while acting directly with individuals from two of CCU’s partner universities.

Physical Requirements: Due to Italy’s natural terrain, a considerable amount of walking (approximately one to three miles per day), at times on uneven surfaces, will be required on each day that involves a field-trip or outing. Religious sites will be visited often as these include or contain some of the country’s greatest treasures. Students will be expected to wear suitable footwear, and on days when we will visit churches or synagogues, to wear modest clothing covering shoulders and midriff, with hemlines not higher than mid-thigh. Most cities and cultural heritage sites in Italy are not ADA compliant. There are few elevators in Italy, and many historic sites have steep stairways and narrow doorways. Regular travel on trains and busses.

Course Information

CBAD 499 Business Environment in Italy
Course Instructor: Cari Borisuk
Credits Offered: 0-3
Prerequite: None

This course provides Business Administration majors an opportunity to study in small groups, selected topics in business/economics under the guidance of a faculty member.

COBE 415 Q Community and Business Engagement Consulting Practicum II
Course Instructor: Peter Gasca
Credits Offered: 0-3
Prerequisite: None

This course serves as the instructional section of the Community and Business Engagement Institute (CoBE) where CoBE associates will meet with the CoBE director to discuss projects, project status and deadlines, and receive instruction, guidance and mentorship on defining project scopes, resolving project objectives, developing project deliverables and presenting to clients. The course is designed for junior/senior CoBE associated in the program. In addition to successfully completing course objectives, students will serve in a leadership role, providing additional guidance, counseling and mentorship to new CoBE associates and occasionally assume the responsibility of team leader.

MBA 660: Global Business

Course Instructor: Peter Gasca
Credits Offered: 3
Course Prerequisite: None

This course prompts students to analyze systematically the various institutional facets of the global business environment and their effect on the operations and management firms. Topics addressed will include such areas as foreign direct investment, export and import trade, supranational institutions that influence trade and investment, and monetary systems and financial markets. Attention is also devoted to country analysis, political risk, and contemporary issues such as offshoring international expansion, corporate social responsibility, sustainability, and cross-cultural management challenges.

Program Leaders 

Peter Gasca, Lecturer and Director Community and Business Engagement Institute, 843-349-6912
Peter is an accomplished business executive and consultant with over 20 years of experience with managing and working with business teams across a variety of capacities and industries, domestically, and internationally. Currently, Peter provides innovative solutions to startup and growth-oriented companies and entrepreneurs.
Peter was recognized as a finalist for the Ernst and Young Entrepreneur of the Year for his role starting and leading his company, Wild Creations, through the Great Recession. During that time, he developed international systems and strategies to grow Wild Creations into the #1 fastest growing company in South Carolina in 2010 as was twice recognized by Inc. Magazine as a 500/5000 fastest growing US small business. Previously, Peter was a successful economic business consultant for USAID in the Central Asia Republics, working with and impacting hundreds of businesses and entrepreneurs around the regions.
Peter received his MBA with a focus in finances and business strategy from Georgetown University and his BS in construction management from Arizona State University. He currently directs a new and unique consulting practicum at CCU while also serving as an Executive in Residence, business lecturer and mentor. He also serves on the Technology Advisory Board for the City of Myrtle Beach and the Small Business and Legislative Policy Councils for the Myrtle Beach Chamber of Commerce.
Peter is the author of One Million Frogs, a book about his business and life experience at Wild Creations, is a columnist at and, and is quotes widely in several business publications.

Cari Borisuk, Lecturer, Management and Decision Sciences, 843-349-4025
Cari Borisuk is a Lecturer of Management in the Wall College of Business. She completed her undergraduate and MBA at The University of Georgia. She specializes in General Management and teaches courses in the Introduction to Global Business, Integrated Business Communications, and Management and Organizations. Mrs. Borisuk has also traveled to Chile, Argentina, much of Italy, Cuba and Costa Rica, among other countries.

Cost to Participate = Program Fee ($3279) + Out-of Pocket Expenses ($667)

Included in Program Fee:

  • Roundtrip airfare from U.S. to Italy; accommodations while in country; most meals; local transportation; planned activities and excursions; and emergency medical insurance.

Not Included in Program Fee:

  • Tuition (paid as part of spring tuition)
  • Estimated out-of-pocket expenses as covered by program fee: $222 for meals, $100 for optional excursions, $145 for passport cost and $200 for COVID testing (as needed for entry/reentry).

 Payment Schedule

Payment Due Date Amount Due
Deposit Oct. 27, 2021 $300 (refundable until commitment deadline Dec. 4, 2021)
Tuition Payment Jan. 1, 2022 Paid as part of regular Spring Tuition
Remaining Proram Fee Payment Feb. 11, 2022 $2,979

Deposits can be made in person at Student Accounts or by phone. After acceptance to the program, the payment of the program fee as well as payment of tuition can be made online through WebAdvisor or in-person/by phone through Student Accounts. Tuition charges are distinct and different from program fee charges. Please note that payments made with a debit or credit card will be charged a service fee of 2.7 percent. For more information about methods of payment, visit Student Accounts.

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