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Name
Monica Fine
Form Start Date
Nov 7, 2019
Form Type
Proposal For A New Undergraduate Course (C)
Form ID
2571
Form Submitted Date
Nov 21, 2019


Form Steps:
3,12,13,14,6,10,15,16


Submitted on:
Nov 21, 2019
Course prefix and number:
HRTM 388
Course title:
The Service Experience
CIP (IPED):
52.0906
College of:
Business
Department of:
Marketing, Hospitality, and Resort Tourism
Date change is to be effective:
Fall 2020
Semester(s) offered:
S, F

Submitted on:
Nov 21, 2019
The following apply:
Required for a Major: No
Required for a Minor: No
Required for a Certificate: No
Cognate: No
Elective: Yes
Is this course repeatable for credit?
No
Are there any course equivalencies?
No
Is this course to be listed for Pass/Fail Grading?
No
Prerequisite(s):
HRTM 101 or HRTM 150
Co-requisite(s):
Number of Credits:
3
Crosslisting:
none
Catalog description, in the present tense:
HRTM 388 - The Service Experience (3 credits) (Prereq: HRTM 101 or HRTM 150) The course covers the unique principles of managing and marketing the guest service experience. Students develop an in-depth understanding of service design, service quality, value co-creation, service culture and environment, employee training and motivation, planning and delivery of guest services, and service failure and recovery. F, S.
Course Restrictions:
None
Proposed Syllabus:
Proposed Instructor/title:
Taylor Damonte
Alternate Instructor/title:
Mark Mitchell
Are there other departments/schools with expertise in the areas covered by this course?
Yes
Which departments/schools? Are any of these departments/schools to be directly involved in teaching this new course?
Marketing- Which is in the same department?
Estimated enrollment:
30
Prior enrollment in course:
Method of Delivery:
Hybrid

Submitted on:
Nov 07, 2019
Is this course to be considered for the CORE?
No

Submitted on:
Nov 21, 2019
Is this course to be considered for the QEP?
No

Submitted on:
Nov 21, 2019
Are you changing this course to a Q or Q* course?
No

Will the proposed changes affect the experiential learning component of the course? No

Submitted on:
Nov 07, 2019
What research has led to this request?
HRTM will be updating their minor, major and adding new concentrations which this course will be a part of.
What impact will this request have on existing academic programs?
This course could serve as an elective for hrtm and mktg majors/minors. Many of our students are working in the hospitality service area.
What financial costs are associated with this request?
The course will count towards faculty load. There are therefore no additional costs associated with this course.
If NO change in cost is anticipated, how is this possible?
Additional Information

Submitted on:
Nov 07, 2019
Assessment Addendum:
no attachment
Assessment prepared by:
Monica Fine

 
On-going & Reallocated: New:
Full-time faculty:
Part-time faculty:
Lab Resources:
$ $
Library Resources:
$ $
Equipment:
$ $
Travel:
$ $
Contract Services:
$ $
Goods & Services:
$ $
Other:
$ $

Are any of the new resources needed for Accreditation purposes? No

Submitted on:
Nov 07, 2019
Is this course part of the academic program assessment?
No

NOTES
Position Status Date Note
Department Chair (1) approved Nov 7, 2019
College Curriculum Chair (2) denied Nov 13, 2019
Department Chair (1) approved Nov 14, 2019
College Curriculum Chair (2) approved Nov 15, 2019
College Dean (3) approved Nov 21, 2019
College Dean (3) denied Nov 21, 2019 Returned per submitter for edits
Department Chair (1) approved Nov 21, 2019
College Curriculum Chair (2) approved Nov 21, 2019
College Dean (3) approved Nov 22, 2019
Academic Affairs Chair (6) approved Dec 12, 2019 approved
Faculty Senate Chair (7) approved Feb 6, 2020
Provost (8) approved Apr 14, 2020

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