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Business Culture in Spain

Business Culture in Spain provides both undergraduate and graduate students an opportunity to see firsthand how business practices differ in Spain and around the globe, while exploring two great European cities, Madrid and Barcelona. During the 2018 Spring Break, students will learn about the Spanish culture, business practices, regulatory environment, and educational system. Students will learn how businesses adapt to different socio-economic environments and how to work in cross-national teams with students from CEU San Pablo University. Students will also visit Spanish organizations such as Santander, one of the world’s largest banks. Additionally, students will take in sights such as the magnificent Royal Palace and Prado Museum in Madrid, and Gaudi’s Sagrada Familia in Barcelona.

Course Information

COBE 415: CoBE Practicum II. (0-3 credits) (Prereq: CoBE Fellow). This course serves as the instructional section of the Community and Business Engagement Institute (CoBE), where CoBE Associates will meet with the CoBE Director to discuss projects, projects stasus and deadlines, and receive instruction, guidance and mentorship on defining project scopes, resoving project objectives, developing project deliverables and presenting to clients. The course is designed for junior/enior CoBE Associates in the program. In addition to successfully completing course objectives, students will serve in a leadership role, providing additional guidance, counseling and mentorship to new CoBE Associates and occasionally asusme the responsibility of team leader. Pass/Fail grading only. May be repeated. F, S. 
Instructor: Peter Gasca

CBAD 271: Business Environment in Spain. (1 credit). (Prereq: CBAD 120). This course provides an understanding of the business environment in Spain and compares it to the busness environment in the United States. The course is taken as part of the Business Culture in Spain study abroad program during Spring Break. It demonstrates how businesses adopt to different socioeconomic environments by examining the economic, political and regulatory environment that businesses face in Spain and compares it to the business environment in the United States. The course includes company visits, workshops an a team project while in Spain.
Instructor: Jack Hopkins

MBA 660: Global Business. (3 credits). (Prereqs: Must be enrolled in MBA Program). Prompts students to analyze systematically the various institutional facets of the global business environment and their effect on the operations and management of firms.  Topics addressed will include such areas of foreign direct investment, export and import trade, supranational institutions that influence trade and investment, and monetary systems and financial markets.  Attention is also devoted to country analysis, political risk, and contemporary issues such as off-shoring international expansion, corporate social responsibility, sustainability, and cross-cultural management challenges. 
Instructor: Jack Hopkins

Faculty Leaders 

Jack Hopkins, Lecturer, Department of Marketing, Hospitality & Resort Tourism / 843-349-6598
Jack Hopkins is a lecturer in the Marketing Department of the Wall College of Business at Coastal Carolina University. His primary focus is on marketing, strategic management and international business. Jack is a faculty advisor for Coastal Carolina’s football team and a faculty advisor to the Wall College of Business and the CCU chapter of the American Marketing Association. He has recently published a book about marketing – The Forgotten P: A Real Life Guide to Practical Marketing by Kendall-Hunt Publishing.

Jack’s experience covers a wide range of global business activities, including the introduction and marketing of millions of units of products such as cellular phones, pagers, chips and consumer electronics, among others. Jack was the head of marketing for Nokia when it entered the US market and oversaw its rise from a virtually unknown brand in the US to number 1 within three years. He lived and worked in Prague, Czech Republic, where he was in charge of New Europe (Central & Eastern European) marketing for Colliers International.

On the academic side, Jack holds a BA and MA in International Relations from the University of Notre Dame, and an MBA in international marketing from the University of Rhode Island. For the past 30 years, he has taught part-time and full-time international business, entrepreneurship and general management courses at the undergraduate, MBA and executive MBA levels in the US and Europe. He has taught and lived in Russia under the auspices of the Russian government and in Denmark as a Fulbright scholar. Jack was selected by the US State Department to be on their Fulbright Specialist roster, a group of academic and professional experts to be used on international Fulbright grant projects, for a five year period (through 2018).

peter gascaPeter Gasca, CoBE Director and Lecturer of Business / 843-349-6912
Peter Gasca is an entrepreneur and management consultant with over 20 years of executive business management experience. He currently serves as the Director of the university's Community and Business Engagement Institute, a student-led management consulting initiative that pairs top undergraduate student talent with real-world consulting opportunities in an around South Carolina. Previously, Peter was the co-founder and CEO of Wild Creations, a national toy developer located in Myrtle Beach, SC. Wild Creations was recognized by the South Carolina Chamber of Commerce as the #1 fastest growing company in South Carolina in 2010 and twice by the Inc 500/5000 as one of the top fastest growing US small businesses.

Cost of the Program


  • Undergraduate Students: Full-time students enrolled in 12-18 credits for the Spring semester pay regular Spring Tuition Fees for the course(s).  
  • Graduate Students: Graduate students pay per credit as listed here: 

Program Fees: $2,600

Included in Program Fees: Round-trip airfare from U.S. to Spain; accommodations; breakfast each day; in-country transportation; planned excursions; and emergency medical insurance.

Not included: 

Estimated Out-of-Pocket Expenses: $350 for meals not covered by the program and personal spending money. Please note that this estimate will vary based on individual spending habits, and does not cover the cost of a new passport. Students should ask their program leaders for more details about estimated out-of-pocket expenses.

Payment Schedule for Program Fees and Tuition

Program Fee & Tuition Schedule Due Date Amount Due
Deposit November 1, 2017 $300
1st Payment December 8, 2017 $767
2nd Payment January 12, 2018 $767
3rd Payment February 12, 2018 $766
Tuition January 3, 2018 Paid as part of regular Spring Tuition 

Deposits can be made in-person at Student Accounts (Baxley Hall) or over the phone. After acceptance to the program, payments can be made either online through Webadvisor or at Student Accounts.  Please note that payments made with a debit or credit card will be charged a service fee of 2.7 percent. For more information about methods of payment, visit

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