Jerome Christia
Professor - Marketing
Education
- Ph.D., Oklahoma State University, Marketing
- M.B.A., Georgia State University, Marketing
- B.B.A., Morehouse College, Management
Academic and Professional Experience
- Professor, Coastal Carolina University
- Visiting Professor, University of Koblenz
- Associate Professor, Coastal Carolina University
- Assistant Professor, Coastal Carolina University
Research Interests
- Alliances
- Company Image
- Consumer Innovativeness
- Economic Impact
Teaching Interests
- Principles of Marketing
- Consumer Behavior
- International Marketing
- Promotions, Marketing Strategy
- Services Marketing
Professional Memberships (Past and Present)
- Intellectbase International Consortium